Grow Your Market Share with Industrial Animation

Industrial animation for PA and MD.

Product Animation

Research tells us the average American is exposed to several thousand advertising messages every day. In our stressed economy, now, more than ever, smart companies are finding creative ways to stand above and beyond their competition.  Animation is the “shot in the arm” many manufacturers need.  The result – a dramatic increase in sales.

Give your customers a vision
Most people aren’t capable of visualizing complexity. They need help. Do you have a prototype vision you want to share with investors?   How about a product that needs to be assembled or repaired or one that is interchangeable with other products you manufacture?  Expertly crafted animation shows a concept which cannot be imagined.   A 360 degree rotation or fly though further enhances understanding.  Animation speaks volumes in seconds where web sites, sales people, photos, and the written word cannot.  Even better, animation can be applied to web, DVDs, kiosks, television …even print.

Streamline processes and procedures

For many companies, the sales process is cumbersome and their salespeople tend to make mistakes. Mistakes are costly.  An animated sales tool simplifies the sales process preventing errors by encouraging customers to choose from preset combinations.  Perhaps your salespeople need a list of all parts required to complete the order. After selections are made, the tool can print all information needed. By keeping your sales people and your customers directed and focused on all the possibilities of a purchase, animated sales tools streamline those processes and procedures which used to be a hindrance.

Give your marketing a boost

Einstein said that insanity is doing the same thing over and over again and expecting different results.  Take a good look at your marketing efforts. Do they stand out? Do they reflect your quality and professionalism? Are you showing your customers all the possibilities in a fun and interesting manner? Animation does this and so much more saving time, making money, and boosting sales.

The Creative Marketing Channel belongs to oz 2 designs LLC, Pennsylvania and Maryland’s first choice for SEO,  SEM, animation, website design, content marketing, print design, email marketing, and all things interactive and digital. oz 2 designs LLC is proud to have a 7 time award winning animator Rick Brady on staff.  Inquire about hiring us here.  Connect with us on LinkedinTwitter, and Facebook or email us at cl@oz2designs.com.

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About Catherine Lockey

Catherine Lockey @oz2designs | oz 2 designs LLC

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9 Responses to Grow Your Market Share with Industrial Animation

  1. Catherine Lockey April 8, 2010 at 7:43 pm #

    Thanks for the tweet CG Creators.

  2. Dennis Salvatier January 25, 2011 at 11:11 pm #

    Animation has always been of interest to me. Some of the first stories I ever told were animated ones. I think because it allows you to use emotion to sell an idea. Standing out is always the key in marketing. Being the needle and not the haystack, as I would say. Animation can definitely do that.
    Dennis Salvatier recently posted..5 Ways To Be Your Designers 1 Client

  3. Sherryl Perry February 18, 2011 at 6:38 pm #

    Animation is a terrific way to differentiate a website Catherine. In addition to having something visual and exciting on their website, your clients can also optimize the video with the appropriate keywords such as “animated”.

    It’s funny that you mentioned “360 degree rotation” too. A few years ago, my husband and I produced 360-degree Virtual Tours for the tourism industry. One of the benefits that I touted to potential clients was the fact that they could differentiate themselves by incorporating those Keywords into their content and the alt-text of their videos. Showing them how they could stand out from their competitors this way closed many sales.
    Sherryl Perry recently posted..Want Ideas to Promote a Niche Ecommerce Site With A Blog

  4. Catherine Lockey February 19, 2011 at 12:29 pm #

    Thanks for mentioning keyword use and benefits Sherryl. Glad you saw this post. I need to market my company’s animation services more…

  5. PenelopeJ. March 14, 2011 at 8:25 pm #

    Catherine, You’ve provided a lot of important information here. I had considered animation but someone told me it might not suit my message. Now I can see that person was wrong and how it would be a fun method to grow my market – when the time comes.
    PenelopeJ. recently posted..Each Move Carries Its Own Baggage

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