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Archive for the ‘Logo Design’ Category

Are you ready for this information? Maybe you should sit down – it’s a paradigm shifter. Logo design, website design, search engine optimization, content creation, social media, and email marketing are all part of MARKETING. A time and money wasting approach you should avoid involves hiring various “specialists” whose marketing knowledge is statically compartmentalized into one marketing subcategory. Why? Because all marketing subcategories are intertwined with one another – they are symbiotic; therefore, a thorough understanding of all marketing subcategories is a mandatory prerequisite for quality marketing.
Take a look at 8 good reasons your business really needs one qualified marketing company: Read the rest of this entry »
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Beauty and the Brain: Neuroesthetics and Web Design

Posted by Catherine Lockey On April - 17 - 2010

Imagine your favorite painting. Think about the details, colors, lighting and texture.  Allow yourself to experience the emotions this work of art evokes within you.  Did you know when we look at beautiful art the brain is stimulated and we feel a sense of reward? This feeling of reward encourages us to further enjoy what we’re viewing. This is good news for anyone who wants to be remembered on the web.  If your business has a truly interesting web site (artistic) then those who stop to view your site will do more than stop and view it – they will savor and favor it. Real art gets the world’s attention.   Let’s take a look at what it is which makes one design artistic and another one simply layout. Read the rest of this entry »

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For the Love of Art…

Posted by Catherine Lockey On June - 5 - 2009

Artistic Recycling Web Site

 

Artistic Recycling Web Site

Artistic Recycling is a brand new art business located in and inspired by Adams County Pennsylvania. Adams County, PA is one of the most beautiful places I’ve ever seen – I would know, I live here. Every day I am surrounded by soft rolling hills dotted with historic stone buildings, farmsteads, gatehouses, mills, old school houses, and hand built stone walls. These lovely structures sit between areas of woodland and farmland, often graced by winding creeks and some of the most gorgeous natural landscaping in the world. Read the rest of this entry »

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Anatomy of a Logo

Posted by Catherine Lockey On November - 18 - 2008

 Chapel-Ridge Meat & Mercantile, Inc. Logo

 

 

 

 

 

 

 

 

 

I lean back in my chair just in time to catch a glimpse of SurlyE stomping by with her sauerkraut stained mitts clenched in anger, eyes in a squint of focused disbelief. So, I had to ask, “What has our gruff but loveable waif in snit?”  It seems Surly just finished perusing another designer’s blog who had posted an article on logo design. Surly, reading the same old regurgitation that is typically fed to students of puppy mill-like turnstyles of Art and Design, is on her last good nerve – and it is inflamed. She can’t believe this one size fits all approach is even being delivered as the gospel of logo design to this day. Read the rest of this entry »

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