Tag Archives | Blogging

Wordpress for organizations

WordPress – Answer to Your Digital Marketing Prayers?

So, you want the ultimate WordPress website and accompanying blog to represent and market your organization.  Great idea!  It’s true, a well designed search engine optimized website is an amazing digital marketing tool. Before you embark on this exciting, new adventure, understand what a WordPress website can do and be aware of the the good [...]

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The New Face of PR includes Social Media and SEO

PR’s Kickin’ it “New School” with Social and SEO

“Public relations helps an organization and its publics adapt mutually to each other.” It only makes sense PR use both social media and SEO (otherwise known as marketing) to build bridges between the public and brands.  The convergence of PR and marketing have changed the face of PR and here’s what it looks like today: [...]

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Blogging for Business: How to Create Your Own Media Channel

The heart and soul of social media and the foundation for influential business marketing is blogging. Don’t have a blog yet? Then you’re missing out on your chance to leave your indelible footprint in digital space.  A blog is your company’s media channel where your brand is created, expanded upon and recreated.  Every other form [...]

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Social Media and Business – How to Use it and Why (whether you are in Adams County, PA or beyond….)

A lot of business owners in Adams County, PA are just beginning to get their feet wet in the social media whirlpool.  Locally, there is a lot of chatter today about the benefits of social media – but it’s all very generalized.  When I read web savvy blogs about social media I understand them, but [...]

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